Contact us at
888.699.6963
Connect. Engage. Acquire.
Build Your Internet Success Story One Customer At A Time.
Sensible Driver eMail Newsletter
& Retention Program
Drive more service business. Improve Google Map listings. Sell more high value services.
WHY
- Sell high value products and services (vehicles, brake repair, new tires)
- Engage your customer base every month with useful content
- Acquire organic search customers every month
WHAT
- Engaging monthly email newsletter delivering high open rates
- Service website optimized for Google search
- Remarketing for high value services (brakes, tires)
- Analytics and campaign platform for marketing insights
HOW
- Delivers industry-leading open rates to promote service offers
- Includes updated content every month to keep customers engaged
- Provides Google Business posts to improve Quick Lane ranking
- Offers dedicated marketing and campaign experts
We do the work...you get the results!
Paddleboard
Customer Engagement Platform
The Paddleboard portal delivers key business insights and makes it easy to manage all your content in one place: websites, email campaigns, Google My Business, remarketing, blogs, articles, coupons, photos, videos and more! Your Paddleboard portal integrates with Google Analytics and other analytics tools. Save time and effort trying to figure out what works and what doesn't.
The Missing Link: Content
Creating content is hard. Take the time, tears and trouble out of creating your campaigns using Paddleboard CEP.
Paddleboard CEP puts a deep and rich content library at your fingertips.
- Service articles
- Customer features
- VDP inventory
- New product overviews
- Vehicle Promotions
- Coupons
- Videos
- Blogs
Connect.
Deliver the right message at the right time to the right place. Email campaigns. Social Media posts. Websites. Google Business. Facebook. Blogs. Build a digital bridge between your business and your customers.
Mobile-friendly websites and responsive campaigns improve readability. Desktop, tablet or smartphone--we’ve got you covered.
Turn prospects into loyal customers. Customer Central for Automotive meets the digital marketing needs of repair shops and dealerships.
Engage.
Content sells. It builds trust and promotes your brand. Use our professionally written and industry-specific content.
Customer Central includes an extensive library of curated content. Car care articles. Videos. Driving features. Coupons and offers. Content is updated monthly.
Customize articles, offers and photos. Easily upload and save your own content.
Acquire.
Reach prospects and educate existing customers. Customer Central puts the Internet at your fingertips. Monthly newsletter campaigns and adblasts. Conquest programs. List management. Online advertising. Social media.
- Promote your business and its services
- Reach new buyers in your market
- Purify email lists
Quick Lane®
Digital Marketing Programs
Acquire new customers and keep the ones you have with our Quick Lane specific program. We'll help you grow your business with programs designed specificallly for Quick Lane. Quick Lane videos. Quick Lane articles. Quick Lane offers and design.
We've got just the right mix of digital marketing to increase retention and reach new customers.
Programs & Services
Create nurture campaigns. Disseminate sales promotions. Identify buyer signals. The Paddleboard platform manages all your content and analytics in one place. This customer engagment portal offers convenient access to your videos, blogs, articles, coupons and promotional offers.
Campaign Driver (Email)
The standard Sensible Driver program includes a monthly email newsletter and follow-up remarketing camaigns. Designed for auto dealerships and auto service shops, Sensible Driver campaigns help improve retention and grow sales every month.
Web Driver (Service Website)
Not all websites are created equal. Our team builds and maintains highly effective service websites which meet Google's criteria for ranking. Think: Content. We deploy a team of seasoned writers, editors and designers.
Paddleboard Platform
Customers and prospects let you know their interests by what they view. The Paddleboard platform from Sensible Driver gives you a summary of key insights while letting you drill down into the details.
Social Driver (Google Business)
Every enterprise needs a business listing to establish itself in the Google universe. We help you setup and manage that presence to attract new customers who are seaching for your services.
Conquest Driver
Want to reach new customers located right around your shop? Conquest email campaigns are an effective way to attract new business. Our data team can help you reach out to propsects in the neighborhood.
Custom PPC & SEO Campaigns
Pay Per Click advertising is an effective way to attract new customers. And search Engine Optimization is an effective way to develop a stream of organic traffic. The Sensible Driver team can do both and Integrate those campaigns into landing pages which help convert visitors into buyers.
What Our Customers Say
"Sensible Driver continues to provide the most successful marketing plan we’ve tried for Quick Lane at Tommie Vaughn since 2002. The Sensible Driver-maintained website--with its articles and videos--makes it the most attractive site in Houston. Its monthly email newsletter differentiates our Dealership from the competition and drives non-Ford vehicles to our service bays. Every month Sensible Driver also delivers targeted remarketing campaigns that increase ROs as well as ticket value."
Glen Tinsley, Fixed Ops Manager
Tommie Vaughn Ford & Quick Lane
